Rounds people talk about.
A guest who plays the best, most-helped round of their year tells their mates. That is marketing, done on your course.
Your club's own caddyYour course.
Your course.
Your caddy.
Your revenue.
CourseIQ is your club's own caddy. Built on your pro's knowledge. Funded by your hole sponsors. Owned by you.
A QR code on the tee, and your pro is right there. Every hole. Every player.
The problem
Every golf app is taking your members somewhere else.
Hole19, Golfshot, and the rest pull your players onto something you do not own and cannot earn from. Every round, the member relationship walks out the gate. The data is theirs. The advertising is theirs. Your members start belonging to an app instead of to your club.
What leaves with a third-party app
The member relationship
Round data, every round
Advertising revenue
The pro's reach
The answer
CourseIQ gives it back.
This is your club's caddy. The experience is yours. The IP is yours. The revenue is yours. Your pro already knows how to play every hole. CourseIQ puts that knowledge in front of every member and guest, hole by hole, at the moment they need it.
Owned by the club.
Your experience, your data, your IP. Nothing leaves the gate.
The pro's knowledge, at scale.
Your pro plays every hole, in front of every player, every round.
A reason to come back.
A better round on your course is the reason members keep choosing you.
Why it works
A better round is the start, not the point.
The revenue is real. So is what this does to your club. CourseIQ gives members and guests a round they remember, and a reason to keep choosing you over the course down the road.
Guests who come back.
Visitors get the same caddy your members do. A great first round is how a guest becomes a regular.
More lessons for the pro.
The caddy promotes your pro on every hole, with a tap to book a lesson. The knowledge sells the expert.
Members who feel looked after.
A club that hands every member a personal caddy is a club that invests in them. Belonging renews memberships.
More spend at the turn.
Nudge the pro shop, the bar, the clubhouse, at the moment it lands. Small prompts, real revenue.
A reason to choose you.
When the club down the road has an app that takes members away and you have a caddy that looks after them, the choice makes itself.
Every hole can nudge a sale.
Your caddy does more than read the green. Drop a prompt on any hole, at the right moment.
Drinks at the turn?Book a lesson with the proThe pro shop has your ballMembers night, Friday
How it works
Scan. Pick your hole. Play it like the pro would.
01
Scan the QR.
On the tee, on the cart, on the scorecard. No app. No login.
02
Pick your hole.
Or let the caddy follow your round.
03
Play it like the pro would.
Read the guide, ask the AI, watch the flyover.
Your pro gives us the knowledge once. We capture it, structure it, and train the caddy on it for the AI tiers.
In the player's hand
Your pro, on every hole. Every player. Every round.
9:41
Hole 7
Par 4 · 384m
Aim left of the bunker. The green slopes back to front, leave it below the pin.
Tip from the pro
"Most players go long here. Club down."
Book a lesson with the pro
The Hole Guide
9:41
Hole 12 · Caddy
Online
WhitesHCP 14Draw
What club into this wind?
With a 15k headwind, 168m plays like 182m for you. Take a hard 6, aim right edge of the green and let the draw bring it in.
Drinks at the turn?
The AI Caddy
9:41
Drone flyover
Where's the safe miss?
Left. Water short right is dead. Short left leaves an easy chip.
The pro shop has your ball
The Full Round
The money
The build pays for itself. Your sponsors see to that.
You already sell hole sponsorships to local businesses. CourseIQ turns that into something that lasts all year, on every round, on every phone. Eighteen holes. Eighteen sponsors. $1,000 each is $18,000 a year. It covers the build, and the club banks the difference.
$556
per hole · Hole Guide
to fully fund the build
$834
per hole · AI Caddy
to fully fund the build
$1,112
per hole · Full Round
to fully fund the build
Most clubs already charge more than $556 a hole. Which is what makes the $0 promise land. Run your own numbers below.
The three tiers
$0 to your club. Pick the experience.
The Hole Guide
$0
to your club
$10,000 build, covered by 10 hole sponsors. The other 8 holes are profit. Or pay it upfront.
Then $200 a month, hosting and support.
- QR on every tee
- Pro-written guide for every hole
- Recommended line, hazards, green tips
- Pro shop and bar nudges
- Owned by the club
Most clubs start here
The AI Caddy
$0
to your club
$15,000 build, covered by 15 hole sponsors. Three holes left over. Or pay it upfront.
Then about $250 a month, hosting and AI.
- Everything in the Hole Guide
- Conversational caddy trained on your pro
- Tailored to tees, handicap and ball shape
- In-round questions, instant answers
- Book-a-lesson nudges per hole
The Full Round
$0
to your club
$20,000 build, covered by all 18 holes plus 2 bonus placements. Or pay it upfront.
Then about $250 a month, hosting and AI.
- Everything in the AI Caddy
- Drone flyover on every hole
- Clubhouse and scorecard placements
- Two bonus sponsor slots
- Two content refreshes a year
Names are working titles. Every tier can be paid upfront or funded by sponsors.
The calculator
What does your club actually make?
Set your holes, your sponsorship price, and the experience you want. Watch the maths.
18 holes
$1,000a year
$500$2,000
0
Your build costs the club $0 in year 1.
You only need $834 per hole to fully fund the AI Caddy.
Year 1
+$3,000
after the build is paid for
Year 2
+$15,000
Year 3
+$15,000
After $250 a month, hosting and AI.
Over five years
Your club banks about $63,000
Cumulative club revenue, years 1 to 5
AUDOn the AI Caddy, your club is ahead by about $63,000 after five years, on a build that started at $0.
Funding
Two ways to pay. One of them costs the club nothing.
Route 1
Pay it upfront.
Own it outright. Pay the build, then $200 a month. No sponsorship required. Simplest, fastest, fully yours from day one.
Route 2 · How most clubs do it
Let your sponsors cover it.
$0 to the club. Funded by hole sponsorship. The build pays for itself in year 1, then the club banks the difference.
Three ways to broker the sponsorship
You sell the holes.
You have the local relationships. We give you the framework and the placements.
We broker the sponsors.
We sell the placements for you, take a larger share of the recurring revenue, and the system goes in at no cost to the club.
A business gifts it.
A larger local company funds the whole build as a community or brand play.
What the fee covers
$200 a month keeps it sharp.
Hosting, security and backups are the easy part. The fee keeps your caddy current, and keeps a real person on the other end of the phone. The AI tiers add a little for AI usage, which stays low at normal round volumes.
- Hosting, domain, security and uptime, handled.
- Two content refreshes a year.
- Sponsor logo and link swaps whenever a deal changes.
- AI caddy kept trained and current (AI tiers).
- Video hosting on the Full Round.
- Direct support, not a ticket queue.
FAQ
The questions clubs ask first.
Short answers to the things that come up on every first call.
Who it is for
Built in Melbourne. Built for clubs like yours.
Member and public clubs, with a club pro, an existing local sponsorship base, wanting their members to stay theirs. Piloting with Melbourne clubs now.
"Foundation club quote coming soon."
Your club here
Want to see it on your course?
We will build a demo on a fictional course and walk your committee through the numbers. No cost, no commitment.